Agenda – Day 2 – Nextv Series South America

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Nextv Series South America - Agenda Day 2 - Thursday, May 19th

9:00 - 9:45 GMT -3 (ARG)

OTT aggregation in pay TV

  • Are revenue-sharing models available to all operators?
  • Integration of third-party apps on new and legacy STBs
  • Multi-screen support and integrated content discovery
  • The Android and RDK options

10:00 - 10:45 GMT -3 (ARG)

The Android revolution

  • Full OTT or hybrid Android TV
  • Android TV vs RDK
  • OTT aggregation on Android TV
  • Addressable advertising on Android TV STBs

11:00 - 11:45 GMT -3 (ARG)

Advanced advertising opportunities for pay-TV operators and TV Networks

  • Addressable TV advertising for cable, DTH, IPTV and OTT
  • Audience segmentation for ad campaigns on linear and VOD inventories
  • Revenue sharing between operators, TV networks and tech partners
  • Integrating legacy STBs into the targeted advertising universe

12:00 - 12:20 GMT -3 (ARG)

The evolution of the consumer experience in South America

  • Aggregation of all video and entertainment services under a single UI
  • The new Claro Box TV: an Android TV STB with advanced video functionality
  • Multiscreen support, personalized UI and remote control voice assistance
  • Carrier billing arrangements for third-party OTT integration

12:30 - 13:00 GMT -3 (ARG)

The booming era of live OTT sports broadcasting

  • Streaming reliably and cost efficiently with very low latency
  • CDNs and the importance of local POPs
  • Meeting growing demand for better user experience
  • New monetization opportunities

13:10 - 13:50 GMT -3 (ARG)

The new streaming piracy threats

  • How to identify and block piracy during live events
  • Best DRM and watermarking strategies
  • OTT aggregation and security integration
  • Piracy and data theft warnings

14:00 -14:45 GMT -3 (ARG)

Flow: what now for the next-generation pay-TV platform that changed it all?

Special presentation – One on One session with Gonzalo Hita, COO, Telecom